As creators it can sometimes be difficult to determine our content's "worth". Often we under estimate the value OR over estimate the value the content brings. Here are some thoughts from #teamclicks on content worth. How long did it take to create your content? As a general rule of thumb - if your video takes less than 1 hour to create, even if it goes viral, that's luck, your content is not up to par compared to other creators. A good video/piece of content should take anyw

As a brand finding new ways to promote your brand can be difficult to navigate. Influencer marketing is one of the newest and fastest growing tools in marketing but it comes with some learning curves. Here are a few best practices to think of when beginning to work with content creators, specifically on Tik Tok: Brands should NEVER work with an influencer who is charging based on their follower count. Work with creators that base their pricing on their views and engagement. I

Pricing on TikTok is like the wild west; no one understands the influencers' value, including themselves. You have brands paying an influencer $100 today and $3,000 tomorrow. While we can't tell you to ask for "x" amount for every sponsored post, we can help you with some helpful tips on getting paid as a content creator. DO NOT charge based on your following. Most of your followers came from the “For You” page when you had a video go viral, and those followers don't always w