Layto "Click" 

Song Promotion

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Clicks Talent ran an internal contest with our 500 influencers to promote Layto's new single: "Click". The contest had a content directive of recreating old Instagram pictures. Not everyone followed the original directive, but the goal was to create as many videos with the song a possible and we had some great videos!

Largest followed creators that took part:

@wian (15M)

@scarlett_marie23 (7.2M)

@stephen_benihagan (7.5M)

@lisovayatwins (1.2M)

@vega.cos (1.1M)

@bolzanpaula (1.1M)

The results were the following:

RESULTS

25+

Influencers

34,000,000+

Total Reach

3,100,000+

Views

450,000+

Likes

150

Videos Created

$0.007

Cost per Engagement

INFLUENCERS CONTENT

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