About the Campaign
Our recent campaign for Amazon Music, executed across TikTok, YouTube, and Instagram, engaged over 22 influencers to create a dynamic mix of 90 videos. This strategic approach resulted in an impressive reach of 2.6 million views and targeted 21 million people. Central to our campaign was the promotion of Amazon Music's special New Year's trial offer, extending a unique three-month trial period accessible through our influencers' link in bio. This case study encapsulates the innovative methods and remarkable success of the campaign, setting new standards in digital marketing efficiency.